Key concepts introduced this week: Ethnocentrism, cultural relativism & enchantm

Key concepts introduced this week: Ethnocentrism, cultural relativism & enchantm

Key concepts introduced this week: Ethnocentrism, cultural relativism & enchantment
Ethnocentrism and cultural relativism are cornerstone Anthropological concepts. Ethnocentrism examines the inherent biases and perspectives of individuals or groups, when evaluating and interpreting other cultures. Cultural relativism stands as a central principle in our anthropological endeavours, demanding that we suspend our own cultural biases and adopt a relativistic perspective when examining different societies. But how do we do this? Mark Schneider argues that enchantment—the sense that we are confronted by inexplicable and joyous phenomena—persists in the world today, having expanded from the natural to the cultural arena. What does it take to be enchanted by the other?
FILM: Lost in Translation– Directed by Sophia Coppola (2003)
Lost in Translation is available through Swank:
https://digitalcampus.swankmp.net/sdsu301489/watch/473C034720AC3A55?referrer=directLinks to an external site.
Required Tasks: Week 4 Journal Entry
Film response
In the Week 4 Module Discussion page please contribute a response to the film you have viewed this week, making connections to the lecture content and key concepts, along with reflexive observations on what you have viewed and its socio-cultural relevance.
Weekly Readings (required) Links provided to Pdf download of each article
Stainova, Y. 2019. Enchantment as Method. Anthropology and Humanism. Vol. 44 (2): 214–230. (On Canvas) Stainova Week 4.pdf
van der Geest, S. 2011. Ethnocentric ethics in anthropological research. Medische Antropologie Vol.23(1): 139-151. (On Canvas) van der Geest Week 4.pdf
Optional Resource
https://anthroholic.com/ethnocentrismLinks to an external site.