The situation: Comcast and the Phillies recently announced a new plan to update

The situation: Comcast and the Phillies recently announced a new plan to update

The situation: Comcast and the Phillies recently announced a new plan to update the current Stadium Area in South Philadelphia and turn it into a huge, sports-and-entertainment complex with hotels, residences, restaurants, shops, etc. This presents a lot of opportunity, though there is also, naturally, some opposition.
Your job: Your team has been retained as the PR agency to help Comcast gain support and increase positive sentiment for the project in its pre-construction phase: you’ll want to increase support and positive sentiment from the local community, from the media, and from Philadelphia sports fans, and even the teams themselves.
Timeframe: As the campaign is intended to generate support and excitement pre-construction, the timeframe will be H2 of 2024, or June-December 2024.
Please use the template attached and save the slides as a powerpoint. for the tactics slides use the PESO model and note why you chose each one. for the appendix social media posts slides, be descriptive and use images. Follow the directions and template included below