Conduct research and write a one- to two-page paper describing an “out-of-the-bo
Conduct research and write a one- to two-page paper describing an “out-of-the-box” sales promotion that was used by sport or event marketers. Make sure to address the following questions in your paper:
What team/game/event used the “out-of-the-box” sales promotion?
When did the promotion take place?
What was the incentive and delivery of the promotion?
What target audience were the marketers trying to reach with the promotion?
Was the promotion successful?