Exercise Content week 7 / assignment relates to Cengage chapter 14, “Pricing Str

Exercise Content
week 7 / assignment relates to Cengage chapter 14, “Pricing Str

Exercise Content
week 7 / assignment relates to Cengage chapter 14, “Pricing Strategies”, Essay Paper. Designed to reinforce the course’s learning objectives and, in conjunction with the final exam, will provide a measure of your material’s knowledge and critical thinking skills.
Instructions
Read chapter 14
*Draft a paper about the differences between price and value.
APA formatted
2 page of writing
2 Reference your work
Review the rubrics you will be graded on
Rubrics
*APA Formatting (Margins, Line Spacing, Running Head, Page Numbering,
Paragraphs Indents, Proper Referencing, In-Text Referencing, Font Style and Size)
= 2 pts
*Originality Report (90% or higher) = 1 pts
*Writing Volume (2 full page) = 1pt
*Referencing Sources (Textbook and at least one other source of reference from the
FNU Electronic Library) = 1 pts
TOTAL = 5