Find two separate published marketing news stories, from
different reputable sou
Find two separate published marketing news stories, from
different reputable sources, concerning different brands/organisations and on
different aspects of marketing. The stories should be dated on or after 1 May
2016.
Discuss and analyse the stories using appropriate marketing
terminology, definitions and concepts, and applying marketing frameworks, tools
etc. if/where relevant. The analysis should be your own, not simply reproducing
analysis contained within the news stories. You should limit your
analysis to no more than three main aspects of the story.
Each Analysis will be of 1250 words