Background
The end of chapter case studies provide the opportunity to synthesize
Background
The end of chapter case studies provide the opportunity to synthesize the concepts learned in this module.
Instructions
At the end of each chapter are two case studies (six per module). After reading all required textbook chapters assigned for Module 2, select one (1) of the following case studies to review and elaborate, and answer its discussion questions.
Write a 3-5-page APA formatted paper that reviews the selected case study and answers its discussion questions.
In addition to the APA formatted separate title page (page numbered “1”), provide an Introduction (page numbered “2”) consisting of 2-3 paragraphs describing the background of the case study.
The review and answers should follow the standard 3-5 page essay format.
The body of the paper should consist of the answering of all questions posed at the end of the selected case study.
A Conclusion should be included as should citations and a properly formatted Reference(s) page.
In addition to the textbook, at least one other scholarly paper should be used.At least one in-text citation is required for all referenced sources (textbook and additional other scholarly paper).
APA format must be strictly followed.
Chapter Four Case Studies
UK Police Track Suspicious Vehicles in Real Time with Cameras and the License Plate Database (p. 122)
Walmart Deploys Blockchain for Food Safety (p. 123)
Chapter Five Case Studies
Salesforce.com: Taking CRM to the Cloud (p. 156)
Meeting Demands of Global Growth, Netflix Migrates to Integrated ERP (p. 157)
Chapter Six Case Studies
Mobile Payments (p. 189)
LinkedIn: The Social Network and E-Marketplace for Professionals (p. 190)
Grading
This assignment is worth 5 points and due on Sunday. For more specifics on how this will be graded, refer to the rubric below.
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Rubric Name: Writing Rubric
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CriteriaHighly DevelopedDeveloped
Emerging
Initial
Criterion Score
Purpose
1 point
The writer’s central purpose or argument is readily apparent to the reader.
0.75 points
The writing has a clear purpose or argument but may sometimes digress from it.
0.5 points
The central purpose or argument is not consistently clear throughout the paper.
0.25 points
The purpose or argument is generally unclear.
Score of Purpose,
/ 1
Content
1 point
Balanced presentation of relevant and legitimate information that clearly supports a central purpose or argument and shows a thoughtful, in-depth analysis of a significant topic. Reader gains important insights.
0.75 points
Information provides reasonable support for a central purpose or argument and displays evidence of a basic analysis of a significant topic. Reader gains some insights.
0.5 points
Information supports a central purpose or argument at times. Analysis is basic or general. Reader gains few insights.
0.25 points
Central purpose or argument is not clearly identified. Analysis is vague or not evident. Reader is confused or may be misinformed.
Score of Content,
/ 1
Organization
0.75 points
The ideas are arranged logically to support the purpose or argument. They flow smoothly from one to another and are clearly linked to each other. The reader can follow the line of reasoning.
0.5 points
The ideas are arranged logically to support the central purpose or argument. They are usually clearly linked to each other. For the most part, the reader can follow the line of reasoning.
0.375 points
In general, the writing is arranged logically, although occasionally ideas fail to make sense together. The reader is fairly clear about what the writer intends.
0.25 points
The writing is not logically organized. Frequently, ideas fail to make sense together. The reader cannot identify a line of reasoning and loses interest.
Score of Organization,
/ 0.75
Grammar, Spelling, Writing Mechanics (punctuation, italics, capitalization, etc.)
0.75 points
Nearly error-free. Reflects thorough proofreading for grammar and spelling.
0.5 points
There are occasional errors, but they don’t’ represent a major distraction or obscure meaning.
0.375 points
The writing has many errors, and the reader is distracted by them.
0.25 points
There are so many errors that meaning is obscured. The reader is confused and stops reading.
Score of Grammar, Spelling, Writing Mechanics (punctuation, italics, capitalization, etc.),
/ 0.75
Use of References
0.5 points
Compelling evidence from professionally legitimate sources is given to support claims. Attribution is clear and fairly represented.
0.375 points
Professionally legitimate sources that support claims are generally present and attribution is, for the most part, clear and fairly represented.
0.25 points
Although attributions are occasionally given, many statements seem unsubstantiated. The reader is confused about the source of information and ideas.
0.125 points
References are seldom cited to support statements.
Score of Use of References,
/ 0.5
Quality of References
0.5 points
References are primarily peer-reviewed professional journals or other approved sources (e.g., government documents, etc.). The reader is confident that the information and ideas can be trusted.
0.375 points
Although most of the references are professionally legitimate, a few are questionable (e.g., trade books, internet sources, popular magazines). The reader is uncertain of the reliability of some of the sources.
0.25 points
Most of the references are from sources that are not peer-reviewed and have uncertain reliability. The reader doubts the accuracy of much of the material presented.
0.125 points
There are virtually no sources that are professionally reliable. The reader seriously doubts the value of the material and stops reading.
Score of Quality of References,
/ 0.5
Use of Most Recent Edition of the APA Style Manual
0.5 points
APA format is used accurately and consistently in the paper and on the “References” page.
0.375 points
APA format is used with minor errors.
0.25 points
There are frequent errors in APA format.
0.125 points
Format of the document is not recognizable as APA.
Score of Use of Most Recent Edition of the APA Style Manual,
/ 0.5
Total